Remove Education Remove Journey mapping Remove Upselling
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Why customer journey mapping is essential for go-to-market alignment

ChurnZero

This guest post is by Annie Stefano , head of education and enablement, and Emilia DAnzica , managing partner, of Growth Molecules. Companies that do not map customer journeys lose 15-20% of potential revenue growth as they fail to identify and act on conversion and upselling opportunities.

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What is the Buyer’s Journey & How to Write for Every Stage

ProProfs Blog

As one of the buyer’s journey map stages, consideration is where you also need to make sure that your goals align with that of your buyers. During this buyer journey mapping stage, they’ll think about product implementation and the start cost. How to Create Content for Each Stage of the Buyer’s Journey.

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How to Map the Customer Journey Stages to Foster Lifetime Value

Totango

It’s a journey that promises recurring value, and it’s your job to make sure that every step of the way leaves a positive impression on the customer. Through customer journey mapping. To be sure your customers are doing well, send regular communications such as emails, in-application messages, or educational content.

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What are the best Customer Success YouTube channels? Start with our top five.

ChurnZero

SuccessHACKER is a CS advisory firm with a mission to inspire, educate and empower the people who power the CS economy. But wait: there’s more (online education). 1: SuccessHACKER. On their YouTube channel , you’ll find everything from quick bites of advice to in-depth discussions with CS leaders.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

upselling to the most loyal customers) Process changes (e.g. Successful brands focus on developing a seamless experience that ensures each touchpoint interconnects and contributes to the overall journey.” Most of customer journey maps focus solely on customers.

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Step Out of the Customer Success Silo and into the Light of Education Services

Education Services Group

Unlocking a proverbial holy grail of enhanced product adoption, increased renewals, thriving upsells and product advocacy requires collaboration with other business units, especially Education Services (ES). And that’s a revelation that must remain present throughout the customer journey. But CS organizations can’t do it alone.

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The Ultimate Client Onboarding Checklist for CS Teams

Totango

Educating the customer on how your platform can support their business goals. Thus, in your customer journey map , onboarding fills in the gap between your customer’s conversion to a premium buyer and their adoption of your product into their daily workflow. Personalizing dashboard interfaces. Introducing navigational features.