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Customer Education in SaaS: Growing User Competence, Confidence, and Capacity for Change

ChurnZero

Customer education is why I live in a jungle. So, how does this relate to customer education? What inspired me to improve my gardening skills is the same catalyst that inspires customer education, and most positive actions: a desire for change. The same principle applies to customer education.

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How to set up a customer education program from scratch 

ChurnZero

Customer education is essential for the success of your product. However, not all companies have roles dedicated to customer education, and when customer education does become a priority, it can feel overwhelming to build a customer education program from scratch. It doesn’t have to be. It doesn’t have to be.

Education 107
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Amazing Business Radio: Dan Balcauski

ShepHyken

Shep Hyken interviews Dan Balcauski, founder and principal consultant for Product Tranquility , where he focuses on helping high-volume B2B SaaS CEOs define pricing and packaging for new products. He is a TopTal certified Top 3% Product Management Professional and also helps to teach Kellogg Executive Education course on Product Strategy.

SaaS 208
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Why Customer Success and customer education are your BFFs in uncertain times

ChurnZero

You can do that with an investment in Customer Success and customer education. . Where Customer Success and customer education fits in the equation . Ok, great, but where do Customer Success and customer education come into play? . Customer education aids in this twofold. From “grow at all costs” to “grow sustainably”.

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ChurnZero Named Overall SaaS Category Winner in 2021 APPEALIE Awards

ChurnZero

2021 SaaS Awards Announced – APPEALIE Honors The Very Best In Software. APPEALIE has announced the winners of the 2021 SaaS Awards and ChurnZero is honored to be recognized for the fifth year in a row. 41 SaaS apps were recognized for their demonstrated excellence and customer outcomes. LiquidPlanner. Stack Overflow.

SaaS 98
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Seven customer community building tips for SaaS CSMs

ChurnZero

Companies operating in the SaaS space also stand to gain by borrowing a page from this playbook and striving to build a community online. Research suggests SaaS companies that foster online customer communities strengthen key metrics that are important to Customer Success.

SaaS 98
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What is Customer Enablement? A Quick Guide for B2B & SaaS

Totango

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. This helps deliver more satisfying customer experiences , promoting customer renewals and referrals, which are critical to B2B SaaS businesses. These methods may be used in both B2B and SaaS contexts. First, we’ll define what customer enablement is.

B2B 85