Remove Examples Remove Journey mapping Remove Sales
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The 5 Rules of Behavioral Journey Mapping

Beyond Philosophy

We’ve recently trained some of our clients on journey mapping. We discussed the problems with journey mapping in a recent podcast. Traditional journey mapping is what a customer is doing, but is missing a few things. What is the first stage of your journey? (On Build deliberate memory points.

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Mastering Customer Journey Mapping: Strategies for Success

Interaction Metrics

The discussion highlighted the synergy between scientific customer feedback and customer journey mapping, likening these two tools to the left foot and right foot of an effective CX strategy. Takeaways from the Customer Journey Mapping Roundtable Takeaway #1. Takeaway #3. Takeaway #4. Takeaway #5.

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Guest Post: The Biggest Value Driver That is Not on Your Journey Map

ShepHyken

Well, again, my observations show that pretty much every team tasked with improving the customer experience and driving more sales and customer retention is doing some form of journey mapping. Where do customer relationships feature on those journey maps? The problem I see is this.

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How to Use a Customer Journey Map to Keep More Customers [+ Real Examples]

Nextiva

Every team — from support to sales […]. The post How to Use a Customer Journey Map to Keep More Customers [+ Real Examples] first appeared on Nextiva Blog. But then, when you think you've figured it all out, loyal customers begin to leave without warning.

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5 Top Customer Service Articles for the Week of July 1, 2019

ShepHyken

This author makes the point with the example of Grab, a digital disrupter to the taxi business in Malaysia (and surrounding countries) that is similar to Uber and Lyft. 3 Tips to Empower your Sales Team, Inspired by Top Sales Organizations by Falon Fatemi . Six Steps to Successful Customer Journey Mapping by Natalya Bucuy.

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Talking Trash: How Damaged Goods Kill Sales

Beyond Philosophy

I was thinking about this research in the context of our behavioral journey mapping , where we identify customer touchpoints and assess customers’ emotional reactions at each one. It seems to me that the recycling research offers some important insights when we consider a customer’s journey.

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5 Top Customer Service Articles For the Week of September 26, 2016

ShepHyken

Anything less than a consistent experience erodes confidence and eventually sales. Agencies Turning to ‘Customer Journey Maps’ to Tackle Service Woes by Nicole Ogrysko. This article includes some good ideas and a couple of great mini-case studies that emphasize the power of the customer journey map.