Totango

FEBRUARY 23, 2022

Your SaaS customer journey map lays out optimized outcomes that lead to customer renewals, upsells, and referrals. First, we’ll define what a SaaS customer journey is, break it down into stages, and explain why mapping it out is important. What Is a SaaS Customer Journey? What Are the Stages in a SaaS Customer Journey?

SaaS 117

SaaS Journey mapping Upselling Best practices 117

ShepHyken

MARCH 5, 2021

This week we feature an article from Deb Mukherjee , a SaaS marketer with DelightChat. The global eCommerce market size was valued at 9.09 Since you have the customer’s email, you can have a 1:1 conversation with them, thus enabling you to receive first-hand feedback. In this day and age, eCommerce is a booming industry.

Customer Experience 251

Customer Experience SaaS Sales Marketing 251

ChurnZero

MARCH 10, 2021

ChurnZero is proud to have won the APPEALIE SaaS Marketing Leader Award and see many of our customers win the SaaS Customer Success Leader Award. . APPEALIE announced the twelve winners of the 2020 SaaS Leader Awards, a software leadership award honoring the top Marketing and Customer Success executives in the industry. .

SaaS 98

SaaS Chief Customer Officer Employee engagement Enterprise 98

Totango

JUNE 24, 2022

Customer success in SaaS differs from CS in other industries. Read on to learn the keys to effective customer success for SaaS clients. Read on to learn the keys to effective customer success for SaaS clients. How Is Customer Success for SaaS Different from Other Businesses.

Best practices 109

Best practices SaaS Journey mapping B2C 109

AWS Machine Learning

MARCH 4, 2024

Alida helps the world’s biggest brands create highly engaged research communities to gather feedback that fuels better customer experiences and product innovation. Using Amazon Bedrock allowed Alida to bring their service to market faster than if they had used other machine learning (ML) providers or vendors.

Feedback 138

Feedback APIs Engineering Surveys 138

ProProfs Blog

OCTOBER 30, 2021

The identification of what customers want is important and based on different factors, marketers need to divide people into market segments. That’s exactly what market segmentation is all about! With the help of certain shared factors, a wide population can be put into subgroups for targeted marketing. There’s more to it.

Marketing 142

Marketing B2B Advertising B2C 142

ChurnZero

OCTOBER 26, 2021

2021 SaaS Awards Announced – APPEALIE Honors The Very Best In Software. APPEALIE has announced the winners of the 2021 SaaS Awards and ChurnZero is honored to be recognized for the fifth year in a row. 41 SaaS apps were recognized for their demonstrated excellence and customer outcomes. LiquidPlanner. Stack Overflow.

SaaS 98

SaaS Customer centricity Metrics Education 98

ChurnZero

JANUARY 20, 2021

PieSync is a SaaS business that offers solutions to synchronize cloud applications. Like many B2B SaaS businesses, happy customers are at the core of PieSync’s success. Implementing a system that captures feedback from customers, leads and other prospects. This is often the case for many B2B SaaS businesses. “We

SaaS 98

SaaS Upselling B2B Metrics 98

Lumoa

APRIL 17, 2018

We have been talking a lot about how important it is to take actions on customer feedback. Customer feedback is the essential unlimited source for development and inspiration for the whole company. Customer feedback in marketing automation Do you have resources to communicate directly with your customers in a personally?

Feedback 110

Feedback Healthcare SaaS Coaching 110

ChurnZero

MAY 4, 2023

Companies operating in the SaaS space also stand to gain by borrowing a page from this playbook and striving to build a community online. Research suggests SaaS companies that foster online customer communities strengthen key metrics that are important to Customer Success. We landed on a theme that made sense: a neighborhood.

SaaS 98

SaaS Gamification Best practices Feedback 98

ChurnZero

APRIL 11, 2025

User adoption drives down user acquisition costs, stretches marketing resources, increases customer lifetime value, and brings flexibility to your teams product resource investments. Customer feedback changes depending on the lens youre looking through (i.e. But how do you know if your onboarding tactics really work?

Metrics 86

Metrics Benchmark Feedback SaaS 86

ProProfs Blog

DECEMBER 27, 2018

Before we discuss how SaaS help desk software enables you to accomplish your business objectives, let us quickly learn what a help desk software tool is. The customer service tool is integrated with survey maker to capture real-time customer feedback. This is where you realize the importance of help desk software.

SaaS 109

SaaS Airlines Customer retention Finance 109

Totango

DECEMBER 29, 2021

A customer-centric product roadmap meets the needs of today’s digital-driven SaaS market. Today’s SaaS customer makes purchasing decisions based on their digital experience of your brand. When upgrading your product, marketing considerations also come into play. This can suggest the issues new features need to address.

Customer centricity 104

Customer centricity SaaS Upselling Metrics 104

Totango

OCTOBER 7, 2021

Knowing how to get customer feedback can be tricky. First, there is the challenge of getting customers to share feedback. Even when you collect customer feedback, it may be gathered through different channels, stored in different data silos, and never coordinated and analyzed in an organized and actionable way.

Feedback 108

Feedback Benchmark Surveys Analytics 108

Help Scout

APRIL 27, 2021

For B2B SaaS companies, user adoption is one of the most important elements to get right in order to grow sustainably. Appcues found that activation (when customers experience the core value of the product) is the most important pirate metric for SaaS growth. 6 user adoption strategies for B2B SaaS businesses.

SaaS 94

SaaS B2B Accountability Marketing 94

Lumoa

JUNE 4, 2018

Finnish SaaS company Lumoa , which provides AI-powered customer experience analytics software for medium and large sized companies across the Nordics, has announced €650 000 in funding. Lumoa, headquartered in Helsinki, Finland, offers a simple and intuitive service for analyzing large amounts of customer feedback. About Icebreaker.vc

Analytics 113

Analytics Marketing Customer Experience Telecommunications 113

Callminer

AUGUST 1, 2017

Tyler Riddell is the Vice President of Marketing for eSUB with over 15 years of experience in Marketing, Product Management, Advertising, and Public Relations. He has a proven track record for successful go to market and corporate communication programs in multiple vertical tech markets. Tyler Riddell. Rachel Ivers.

Contact Center 334

Contact Center Call Center Average Handle Time Real estate 334

Beyond Philosophy

DECEMBER 10, 2021

Moreover, with Net Promoter’s robust feedback, you know better what companies will succeed in the market. As a result, his stock portfolio tripled the market over the last decade. Scott Cook, Founder of Intuit, the software firm at $150+ Billion in market capital, started at Bain with Reichheld. Buy his book!

Airlines 273

Airlines Metrics SaaS Accountability 273

ChurnZero

NOVEMBER 4, 2022

Discover the lessons these three SaaS CEOs have learned from leading customer-centric businesses through an economic slump, and how you can apply them. A SaaS business’s greatest source of intel is direct customer feedback. They are best positioned to find, synthesize, and contextualize feedback.

SaaS 98

SaaS Customer centricity Finance Best practices 98

Totango

SEPTEMBER 20, 2022

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. This helps deliver more satisfying customer experiences , promoting customer renewals and referrals, which are critical to B2B SaaS businesses. These methods may be used in both B2B and SaaS contexts. First, we’ll define what customer enablement is.

B2B 88

B2B SaaS Education Brand ambassadors 88

Quadient

JULY 25, 2022

Aspire Leaderboard Transforms its Grids for an Evolving CCM Market. The three major updates include: splitting the CCM grid into a separate AnyPrem and SaaS grid, introducing a new CXP (Communications Experience Platforms) grid, and expanding the dynamic grid filters. If you know Quadient, we act quickly on market feedback.

Marketing 95

Marketing SaaS Technology Feedback 95

VirtualPBX

JULY 18, 2024

Hear from guest blogger, Co-founder and CEO of Onilab, Art Malcovich, on what SMS marketing can do for your e-commerce. SMS marketing is another valuable tool for reaching potential buyers. SMS Marketing for E-Commerce Mobile devices are becoming integral in our lives. Why should you Integrate SMS Marketing in E-Commerce?

Marketing 106

Marketing Customer retention SaaS Sales 106

ProProfs Blog

SEPTEMBER 13, 2019

The importance of SaaS Customer Service is visible in these two data-proven statistics: AmericanExpress reports that 70% of consumers will go with the company that offers excellent customer support. As you can see, delivering the perfect saas customer support experiences is directly correlated with your churn and retention.

SaaS 83

SaaS Customer Service Best practices Customer Support 83

AWS Machine Learning

NOVEMBER 21, 2024

As generative AI models advance in creating multimedia content, the difference between good and great output often lies in the details that only human feedback can capture. Amazon SageMaker Ground Truth enables RLHF by allowing teams to integrate detailed human feedback directly into model training.

APIs 103

APIs Feedback Telecommunications Management 103

Kayako

DECEMBER 30, 2024

In the competitive landscape of Software as a Service (SaaS), AI customer experience has become a game-changer. As businesses strive to enhance their offerings, AI-powered SaaS customer experience solutions are transforming how companies interact with their customers, making it easier to address their needs and preferences.

SaaS 62

SaaS Customer Experience Chatbots Feedback 62

ShepHyken

NOVEMBER 25, 2022

This week, we feature an article by Deniz Kuran, Head of Marketing at Idiomatic , an organization that helps companies understand their customers by translating customer feedback into actionable data. This information can segment customers, create targeted marketing campaigns, and provide a better overall customer experience. .

Customer Service 216

Customer Service B2C B2B SaaS 216

ShepHyken

JUNE 10, 2016

Starting small, we continued to expand over the time period, until an inevitable problem comes as we started receiving customers’ feedback and complaints in a more regular basis. Benny Tjia is co-founder and CEO of Bornevia , SaaS product for better and more responsive customer support. He was educated and worked in the US.

Best practices 204

Best practices Customer Service SaaS Education 204

ShepHyken

MAY 24, 2019

Gaetano is the Director of Demand Generation at Nextiva with a proven track record of success working with B2B SaaS brands like Sales Hacker, Outreach.io, and Pipedrive. Outside of marketing, Gaetano is an accomplished music producer and songwriter. To get in touch, follow him on Twitter via @gaetano_nyc.

Surveys 283

Surveys Customer Service B2B SaaS 283

ChurnZero

NOVEMBER 26, 2024

This is a guest article by Swati Garg , founder and CEO, Melo Associates , and Lindsay Lynch , senior recruitment consultant, Melo Associates , a recruitment firm focused on customer success hiring for SaaS and tech companies nationwide. These might include providing product feedback or internal collaboration.

SaaS 52

SaaS Upselling Enterprise industry standards 52

ProProfs Blog

FEBRUARY 21, 2019

Let’s assume you’ve got the perfect product; you’ve thought about a well-funded marketing campaign. To avoid scenarios like these, companies spend a fortune conducting market research and focus groups. We asked various customer experience experts how survey results have helped shape their marketing campaigns. The result?

Surveys 95

Surveys Marketing B2B SaaS 95

ChurnZero

OCTOBER 16, 2020

Whether Customer Success or Sales should own the renewal, expansion, and upsell is a hot-button issue in today’s SaaS sphere. As such, we decided to tap industry experts for a verbal duel on the subject where the winners take home the esteemed (and priceless) prize of bragging rights and SaaS street cred. Just not by the CSM.”.

Upselling 98

Upselling SaaS Sales Accountability 98

ShepHyken

AUGUST 18, 2023

This week, we feature an article by Koichumanov Erkinbek, Product Marketing Manager at Intelogos , an employee well-being and AI performance management platform. Regular feedback provides insights into areas of improvement and customer preferences. Erkin Bek Koichumanov is the Product Marketing Manager at Intelogos.

Customer Service 156

Customer Service Employee engagement Chatbots Morale 156

ChurnZero

MARCH 7, 2025

An active digital customer community is a competitive advantage for any B2B SaaS company. For B2B SaaS companies, a strong community is a key component to building great customer relationships. Product insights: can you quantify the volume and value of community feedback on your product?

SaaS 52

SaaS Gamification B2B Metrics 52

Lumoa

FEBRUARY 9, 2023

Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. Acting on customer feedback doesn’t mean doing one thing. It means doing many things on many levels of an organization.

Customer Experience 167

Customer Experience B2C Journey mapping B2B 167

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Finally, we’ll show you how to ensure the success of your strategy by incorporating customer feedback into your upgrades. Collect Customer Feedback from Your Community. What is B2B Customer Experience?

B2B 114

B2B Customer Experience B2C SaaS 114

Nicereply

OCTOBER 11, 2024

This loyalty can help you create a competitive edge in the market. This organic marketing can be incredibly effective, as people are more likely to trust recommendations from their peers than traditional advertising. If you have a SaaS or Tech brand, check out G2 and Capterra. What are customers mentioning you’re doing wrong?

Customer retention 52

Customer retention Surveys Feedback Education 52

ClientSuccess

JANUARY 25, 2021

This is all to say that while working closely with sales departments comes naturally to most CSMs, bringing in other departments – such as marketing – can sometimes leave both customers and internal teams wanting more. Why is customer marketing important? Actionable ways to bridge the gap between customer success and marketing.

Customer retention 81

Customer retention Marketing SaaS Accountability 81