Customer Success: A CCO's Journey of Trials, Celebrations, and Everything In Between

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"Customer Success” has become extremely popular in the last several years but has turned into one of those terms so varied in interpretation that it has lost meaning. Even the role of the chief customer officer - or top Customer Success executive - differs endlessly across organizations large and small.

In this session, Jeb Dasteel, the former long-time chief customer officer of Oracle, will candidly discuss his views, successes, and even failures in implementing Customer Success programs in a Fortune 100 organization.

Tune in on March 4th and learn about things such as:

How to organize for success
What to measure (and what to NOT measure)
How to align with your CEO’s objectives
Where to start - what to do first, second, and third
How to align your career interests with the needs of your organization

You are invited to learn from Jeb about what he did successfully (do what Jeb did) and what he did that didn’t work out so well (don’t do what Jeb did).

March 4th, 2020 9:30 AM PST, 12:30 PM EST, 5:30 PM GMT

Brought to you by:

Jeb Dasteel, Former CCO, Oracle and Owner, Dasteel Consulting

Since his retirement, Jeb has launched Dasteel Consulting which focuses on helping organizations maximize the value of their most essential asset: their customers.

Jeb served as Senior Vice President and Chief Customer Officer at Oracle from 2008 until his retirement on September 1, 2019. Jeb is a seasoned executive with extensive experience in marketing, sales, communications, finance, IT, business transformation, and cloud computing (SaaS—PaaS—IaaS). Jeb worked closely with the CEO, Board of Directors, and Executive Committee members to implement goals for customer engagement, retention, and revenue growth. This included development of programs that drove customer partnerships, advocacy, revenue, and margin. Jeb led customer integration from 140+ acquisitions.

Jeb worked with top executives in many of the world’s leading brands to build strong business relationships. He served as an executive coach, sponsor, and troubleshooter for the largest enterprise accounts, strategic deals, and complex customer projects. Jeb also served as a recognized industry expert, strategist, and spokesperson.

Prior to Oracle, Jeb was a Principal Consultant with Gemini Consulting. In that role, he advised Fortune 500 organizations on defining and implementing business and IT strategies, working with firms including Advanced Micro Devices, Bridgestone Firestone, Canadian Pacific Railway, and Caterpillar.

Jeb published the book, “Competing for Customers—Why Delivering Business Outcomes is Critical in the Customer First Revolution” in 2016. He has also written numerous articles and blog posts on Customer Success and Customer Centricity.

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