How Empathy, Creativity and Compassion Drive Results

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You don’t need the latest, greatest CRM technology or data visualization tools. Using your innate empathy and applying that to your marketing and customer experience through emotional intelligence CAN be the game changer you’re looking for. Brands that connect with customers on a personal, emotional level will be more successful than others. Learn how to humanize your brand by embracing empathy, creativity and compassion to drive real results. Join Rhonda Basler, Marketing Director of Hallmark Business Connections, to make your brand genuine and make it stick. In this webinar you’ll learn:

Why emotions drive your business, where to start and how to bring out the human side of your brand
6 Ways to Make Your Employees More Human
10 Ways to Humanize Your Brand
2 Examples of Companies Living Their Brand

Wednesday January 20, 2021 at 11AM PST, 2PM EST, 7PM GMT

Brought to you by:

Rhonda Basler, Director of Customer Engagement, Hallmark Business Connections

Rhonda Basler leads the customer engagement and marketing team at Hallmark Business Connections, Hallmark’s B2B subsidiary. Her passion is innovating human-centered and results-oriented approaches to customer experience, employee engagement, and omnichannel marketing, creating great ROI through human connection. Before joining Hallmark Business Connections, Rhonda worked with agencies and companies ranging from small businesses to the Fortune 500, achieving measurable marketing and customer experience results by applying the latest marketing innovations and strategic insights.

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