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Guest Post: Reset Buyer Strategy to Drive Post-Pandemic Revival

ShepHyken

All communication must, instead, take place digitally––even self-service. Your leads and customers have become totally comfortable with remote buying and self-service for support requests. Further, refreshing your customer personas and journey mappings is a good idea. Actionable Steps for Reset.

B2B 382
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Guest Post: 5 Rules for a Great Customer Experience

ShepHyken

Drive customers towards self-help. There was a time when driving a “contactless, self-service driven” customer experience was considered innovative; today is a necessity. This self-service-led trend is here to stay. Focus on customer journey maps. The 5 Cardinal Rules for a Stellar CX.

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5 Top Customer Service Articles For the Week of January 18, 2021

ShepHyken

For example, I believe you should obsess about customer journey maps, but they have to be done right. Userlane) A brief comparison between two customer self-service solutions for B2B businesses in terms of the functional and emotional experience they provide and their cost-saving potential. by Tracey Ruff.

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Customer Journey Mapping 101—With Examples!

Quiq

Now, the customer journey is much more complex, and customer mapping needs to be an even bigger part of your marketing and sales processes. Before we dive into how to use your customer journey map, let’s take a step back and learn what it is and how to build your own. What is a customer journey map?

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Customer Experience Map Vs. Customer Journey Map: Diving Deep into the Intricacies

NobelBiz

Both the customer experience map and the journey map are essential tools for businesses aiming to understand and improve the interactions their customers have with their brand. While they often are used interchangeably, these maps serve distinct purposes, have unique elements, and offer varying insights.

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5 Top Customer Service Articles For the Week of March 1, 2021

ShepHyken

Foundational Steps for Customer Journey Mapping Initiatives by Dom Nicastro. CMSWire) Organizations approach customer journey mapping in many ways. We’ll explore some of the foundational elements, the initial steps in crafting a customer journey mapping program. Some good reminders here.

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Why You Need to Start Customer Journey Mapping

aircall

This article is part one of a two-part series on customer journey mapping. Customer journey mapping is a tool to holistically improve your customer experience and your bottom line. The companion article will detail ways to develop a practical and efficient customer journey map.