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5 Tips for Optimizing Email Marketing Campaigns

VocalCom

According to BtoB Magazine, 59% of B2B marketers claim that email is their most effective channel for generating revenue. For example, post-purchase emails can boost your upselling and cross-selling efforts while customers are still thinking about your brand. So what should your brand do to create optimal email marketing campaigns?

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5 Tips for Optimizing Email Marketing Campaigns

VocalCom

According to BtoB Magazine, 59% of B2B marketers claim that email is their most effective channel for generating revenue. For example, post-purchase emails can boost your upselling and cross-selling efforts while customers are still thinking about your brand. So what should your brand do to create optimal email marketing campaigns?

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7 Ways to Automate Customer Service (Without Sacrificing Quality)

JivoChat

Upsell or cross-sell customers on your offers. You also need to use multichannel bots to engage your audience across channels. Source: Chatbots Magazine. Behavioral triggers can help your business in many ways, such as: Engage returning site visitors with rebates, discounts, or other offers. Lower cart abandonment rates.