ShepHyken

MAY 7, 2021

He shares how brands can make their customers’ digital experiences more personalized. Are you looking to make your digital customer experience more personalized? Why personalized CX matters in the 21st century. Personalization is central to engaging and converting customers in the current marketing landscape.

Personalization 238

Personalization Customer Experience Chatbots Metrics 238

ShepHyken

DECEMBER 9, 2022

And more importantly, how can you ensure that it’s not costing you sales? Customers want to be able to reach a live person when they need assistance. First, make sure that your contact center is easily accessible and that customers can reach a live person when they need assistance.

Sales 319

Sales CRM Contact Center Customer retention 319

ShepHyken

AUGUST 22, 2023

One of the most powerful customer service and CX tactics is personalization. We interviewed more than 1,000 consumers for our CX research , and 71% said a personalized experience is important to them. When personalization is used correctly, customers feel as if you recognize them. His “personalization” strategy failed.

Personalization 156

Personalization Upselling Sales Customer Service 156

Beyond Philosophy

APRIL 18, 2024

Listen to the podcast: Personalization is a key element in doing business today. However, getting too personal can be off-putting in some situations. So, today we are going to look at how you can strike a balance between personalizing your interactions and offerings for customers without freaking them out.

Personalization 195

Personalization Advertising Technology Marketing 195

ShepHyken

JANUARY 18, 2023

4 on the list was Personalization Gets More Personal. The best marketers have realized that personalization is a way to get closer to the customer – or at least make it appear to be so. In our customer experience research (sponsored by Amazon), 74% of customers we surveyed said a personalized experience is important. .

Personalization 168

Personalization Advertising Surveys Customer Service 168

ShepHyken

NOVEMBER 2, 2022

Building a relationship that fosters confidence, trust and connection is a less obvious sales technique. If every time you contact the customer, be it in person, over the phone, by email, texting, or any other form of communication, and all you do is sell, sell, sell, the customer will tune you out. And don’t do it with a sales pitch.

Education 340

Education Personalization Customer retention Sales 340

ShepHyken

SEPTEMBER 15, 2020

Consumers (in both B2B and B2C) expect to be able to turn to sales reps for information and answers. When a consumer knows they can rely on a sales rep or vendor for the fastest, most accurate information, it can drive customer loyalty. They must also find new ways to create that personalized experience. Nobody wants that.”. “If

B2C 328

B2C B2B Self service Sales 328

ShepHyken

JULY 22, 2020

This is the person I want on my side. This is exactly the kind of person—in any company—I want to talk to whenever I call for help, have a question or even a complaint. After all, I represent not just that one sale, but potential future sales. This is my “new best friend” at the software company.

Sales 420

Sales Customer Service Personalization Customer Support 420

ShepHyken

MARCH 12, 2021

He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well. Increasing online prospects, lead generation and sales. Consumer interactions have changed as well.

B2B 391

B2B Journey mapping B2C Telecommunications 391

ShepHyken

JANUARY 12, 2025

Marketing expert Erik Huberman shares his knowledge in this article and shows that more than just personalizing the experience at the moment (from data that AI uses based on past purchases and habits), you can now use AI to predict what customers want and need. Thats the beginning of personalization. It can when its used the right way.

Customer Service 190

Customer Service Customer retention Personalization Sales 190

ShepHyken

SEPTEMBER 28, 2021

Utilizing Customer Experience as a Sales Tool. Shep Hyken interviews Paul Reilly, a professional speaker, sales trainer, and author of Selling Through Tough Times. ” Every person in an organization should be asking themselves, “What else can I do for the customer?” How does customer experience impact sales?

Sales 379

Sales Customer Experience Customer Service Personalization 379

ShepHyken

JULY 14, 2023

They can help you execute your email campaign faster, but you can’t send them without personalizing them. If you’re having problems personalizing email templates that generate results, you’ve come to the right place. You must also create personalized subject lines and greetings in your emails.

Personalization 156

Personalization Best practices CRM Marketing 156

Beyond Philosophy

APRIL 27, 2023

Our listener did their research, which gave them projected sales that made them proceed with their product launch. However, the sales after the launch haven’t been what the study predicted. So, getting back to the pickle and our listener that is not getting the sales they expect, they can do a few things.

Sales 39

Sales Surveys Marketing Personalization 39

ShepHyken

APRIL 30, 2021

Modern customers want real-time interactions that are personalized and consistent. For instance, Betterment, an online investment advisor, uses proactive chat invitations to provide personalized financial services to new clients, helping them invest with confidence. . Merging The Boundaries Between Customer Service and Sales .

Customer Service 382

Customer Service Chatbots Analytics Upselling 382

Steve DiGioia

MAY 17, 2021

According to several employees and training manuals, Apple Inc’s sales associates are taught an unusual sales philosophy: not to sell, but rather to help customers solve problems. To that end, employees receive no sales commissions and have no sales quotas. “You were never trying to close a sale.

Customer Service 341

Customer Service Personalization Sales Technical Support 341

ShepHyken

JULY 16, 2021

While the ultimate goal is always going to be making sales, you want customers to feel that they are in a familiar place with friends, rather than being approached as potential sales prospects. You can’t beat personal interaction.? . Retailers need to focus on customization as well. Build a Community . Highlighted Product .

Consulting 376

Consulting Consulting Sales Self service 376

ShepHyken

JUNE 11, 2019

Personalizing the Content Experience to Win Customer Loyalty. No longer are content marketers responsible for sales only; now, they influence the entire customer experience. In order to create a great customer and content experience, there needs to be personalization. How can I personalize my content marketing/experience?

Marketing 311

Marketing Personalization Sales Customer Experience 311

ShepHyken

SEPTEMBER 8, 2021

I’ve encountered front-line employees in customer support and sales positions who should never have been put on the front line. And sometimes, even when they have the information, they find it difficult to find the right person to talk to. A couple of suggestions here.

Personalization 423

Personalization Customer Support Sales Customer Service 423

ShepHyken

SEPTEMBER 25, 2020

But how can you stay efficient and drive revenue while still delivering radically personal customer service? Here are 4 ways companies are delivering radically personal and efficient customer service this holiday season to win over customers and maximize revenue. 1) Start making hyper-personalized recommendations.

Contact Center 297

Contact Center Upselling Personalization Sales 297

Beyond Philosophy

JANUARY 20, 2020

Sometimes people say no to sales offers out of habit. The scientific name for it is Escalation of Commitment, but it is also the basis of many sales techniques, and it is an excellent way to get your customers to say yes. . Escalating Commitment into a Sale. There are ways to overcome these habits.

Advertising 447

Advertising Telemarketing Consulting Consulting 447

ShepHyken

AUGUST 31, 2023

It leads to the creation of a holistic customer experience in which every level of your sales funnel is optimized to meet customer needs and expectations. Enterprise resource management (ERP) systems centralize, automate, and manage core business data and processes, from inventory management to real-time sales information.

Journey mapping 339

Journey mapping Upselling CRM Feedback 339

ShepHyken

JANUARY 22, 2020

Words and phrases I would use to describe this type of person include self-starters, willing to take charge, doers, motivated, up for a challenge, willing to step outside their comfort zone and more. Words and phrases to describe that type of person include negative, pessimistic, little initiative, complainers and energy vampires.

Coaching 377

Coaching Personalization Sales Customer Service 377

Beyond Philosophy

SEPTEMBER 18, 2016

However, her division was just fined $185 million for opening phony accounts to hit sales product goals, actions described by the Consumer Financial Protection Bureau (CFPB), as a “ violation of trust and an abuse of trust. ” There is always pressure to make your sales goals. She departs with over $124 million in stock and options.

Banking 416

Banking Construction Accountability Sales 416

Beyond Philosophy

MAY 14, 2020

As a specialist in applying the science of influence and persuasion in sales, leadership, and coaching, Ahearn spoke to us about the six fundamental principles on how to influence people. So, Ahearn says that persuasion is about changing behavior to something the person probably would not do in the absence of your ask.

Consulting 419

Consulting Consulting Personalization Accountability 419

Beyond Philosophy

SEPTEMBER 28, 2016

Moreover, 200 million of them are up for sale by a hacker named “Peace.” Sometimes, you only found out when the information appears with a “For Sale” sign on it. That your personal contact information is safe and secure? My guess is that it is anything but peaceful at Yahoo’s headquarters in Sunnyvale, CA. Probably not.

Accountability 419

Accountability Big data Sales Consulting 419

ShepHyken

APRIL 5, 2019

When used correctly, chatbots have the power to enhance marketing, sales, customer retention and more. Through natural language processing and sentiment analysis, chatbots can personalize the customer journey based on browsing habits, conversation and more, to deliver proactive and engaging customer interactions.

Chatbots 304

Chatbots Customer Experience Cloud contact Contact Center 304

Beyond Philosophy

MARCH 10, 2020

Have you ever made a snap judgment about another person only to discover you were wrong? So, for instance, if you see somebody cut somebody else off in traffic, you might conclude that the person is a bad driver. You might even think that “lousy driver” is a core characteristic of them as a person. .

Consulting 448

Consulting Consulting Call Center Personalization 448

Integrity Solutions

OCTOBER 8, 2024

Building rapport in sales is essential for establishing trust and fostering long-term relationships with clients. Here are some key strategies to effectively build rapport in sales: Understanding Rapport in Sales Rapport refers to a harmonious relationship where both parties understand each other’s feelings and communicate effectively.

Sales 103

Sales Scripts B2B Personalization 103

ShepHyken

OCTOBER 7, 2020

The delivery person never knocked or rang the doorbell to inform him his delivery was there. The sales rep that sells the customer what they ask for instead of what they really need is a perfect example of customer disservice. He was waiting for the package, which contained medicine that was temperature-sensitive.

Customer Service 422

Customer Service Accountability Sales Personalization 422

ShepHyken

MAY 22, 2019

The customer on the phone – or in person – is raging mad. You know you personally did nothing to offend and upset this customer. Maybe they lost an important sale. Imagine this. You can hear it in their voice – or see it in their eyes. You brace yourself. You’re ready to take the lashing this customer is about to give you.

Personalization 335

Personalization Customer Service Sales 335

ShepHyken

FEBRUARY 10, 2021

The point he was making was that the customer experience begins the moment the customer connects with you, not when they see you on stage or in person. Everything that happens leading up to the sale is part of the customer experience. Most people think service happens after the sale. And, that includes customer service.

B2C 340

B2C Entertainment B2B Sales 340