Personalizing the Customer Experience Is a Competitive Differentiator
ShepHyken
AUGUST 18, 2021
We surveyed 1,000 consumers in the U.S. One of the questions had to do with creating a personalized experience. . Of the experiences that customers listed as very important or important , a personalized experience was number eight on the list. . That’s personalization at both the digital and human-to-human level.
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