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Guest Post: How to Make a Company Culture Video That Wins Your Customers’ Hearts

ShepHyken

This week we feature an article from Victor Blasco , CEO of Yum Yum Videos. He writes about how creating a company culture video helps your business to build stronger relationships with your customers. To produce any company story video worth watching, you first need to define your company values.

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Are You Using This Powerful Sales Technique?

Beyond Philosophy

A powerful sales technique exists that can help. The best sales organizations use it well; the worst, not so much. It describes how they give customers or prospects something with the hopes that their generosity will be returned in higher sales or customer loyalty. No one wants to be tricked or cajoled into the sale.

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Build a video insights and summarization engine using generative AI with Amazon Bedrock

AWS Machine Learning

Professionals in a wide variety of industries have adopted digital video conferencing tools as part of their regular meetings with suppliers, colleagues, and customers. All of this data is centralized and can be used to improve metrics in scenarios such as sales or call centers.

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Let’s Play 20 Customer Experience (CX) Questions – Part One

ShepHyken

As I considered my answers, I realized that the subscribers to my newsletter and videos would also enjoy them. Thats sales and service combined! Luke Jamieson, a customer experience (CX) thought leader in Australia, asked me to answer 20 customer experience questions in a lightning round style for one of his projects. There you go.

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The Challenges of Omnichannel: Why so Many Contact Centers Struggle with Digital Self-Service

To find how contact centers are navigating the transition to omnichannel customer service, Calabrio surveyed more than 1,000 marketing and customer experience leaders in the U.S. about their digital customer communication strategies. Read the report to find out what was uncovered.

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Why Video is the Untapped Jewel to Greatly Enhance Your Customers’? Experience

Beyond Philosophy

Why Video is the Untapped Jewel to Greatly Enhance Your Customers’ Experience. Jóhann Hannesson , Lead Product Manager and the head of Web Development at Streem , says that video could be the missing link between your customer and the expert in the contact center. Video can be the untapped jewel of your experience design.

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Once Upon A Time In Businessland

ShepHyken

While you probably don’t have a real genie to bring you customers (although I don’t want to completely rule out the possibility), you probably do have people managing your marketing and sales efforts. I suggest you read some of my past articles or watch my videos. Those people will bring you customers. That’s where I come in.

Sales 394